Channel Pro - June 2007

JUNE

HOT FUN IN THE SUMMERTIME

It’s June already and the summer season is starting to heat up. If you’re like me, summer vacations are ( regretfully) fewer and farther between, and any downtime is usually spent on the more mundane—yet incredibly important—tasks critical to growing our businesses.

VOLUME 1 NO. 4 JUNE 2007

EDITORIAL OFFICES

EH Publishing, Inc.

111 Speen Street, Suite 200 Framingham, MA 01701

508-663-1500 ph
508-663-1599 fx
www.ChannelProOnline.com

EDITORIAL

Editor and Publisher

Michael Siggins — msiggins@ehpub.com

Managing Editor

Cecilia Galvin — cgalvin@ehpub.com

Senior Consulting Editor

Rich Freeman — cpeditor@ehpub.com

Copy Editor

Colleen Frye

Contributing Writers

Rachel Cericola, John Danielowich,
Joel Davis, Alison Diana, Alan R. Frank,
James Gaskin, David Geer, Samuel Greengard,
David A. Kelly, William Kozel, Tom LeBlanc,
Lauren Gibbons Paul, Megan Santosus,
Erick Simpson, Arlen Schweiger
Art Director
David Waugh
Graphic Designer
Donald Shannon
Contributing Artists
Michael Neveux, Elwood Smith,
David Waugh

We’ve heard from many of you that you want articles that provide the tools you need to boost your business IQ. With that in mind, the centerpiece of this issue is our special report and cover story, MYOB (mind your own business). You’ll find this to be perfect summer reading with business flair. It’s like our regular monthly MYOB department, only on steroids. Topics covered include budgeting, negotiating, marketing, exit strategies, and more.

Also in the issue, IT channel pro Erick Simpson shares his insights on moving toward a managed services model—a topic we will continue to explore throughout the year. As the vice president and chief information officer of Intelligent Enterprise Inc., a company that specializes in helping channel partners move to a managed services model, Simpson is well versed in managed services. He says making the leap is easier than you might think, and can have an immediate, positive impact on your balance sheet.

With every passing month, our team at ChannelPro continues to hone and evolve our editorial offerings to bring you the content that can drive bottom-line value to your business. But we don’t do it alone—your feedback makes it possible.

As usual, let us know how we’re doing by dropping us a line at cpeditor@ehpub.com. And be sure to fill out our monthly reader survey, which appears in this issue as well as online at www.ChannelProOnline.com/survey-jun. In some of this month’s questions, we ask about your interest in CPX (ChannelPro Expo), an event we’re launching in 2008. We’re planning ahead to make this the ultimate event for channel pros serving the SMB market.

Finally, who says you can’t take it with you? Starting with this issue, our Takeaways page (the executive summary of the tips and advice spotlighted throughout the publication) becomes a handy, removable resource guide. Be sure to take it with you—especially if you’re lucky enough to go on vacation.

Best regards,

Michael Siggins Publisher

CORPORATE
President
Kenneth D. Moyes — kmoyes@ehpub.com
Vice President
David Hanchette — dhanchette@ehpub.com
Vice President, Marketing
Christine Ayers — cayers@ehpub.com
Director of Circulation
Elizabeth Crews — ecrews@ehpub.com
Director of Research
Daryl Delano — ddelano@ehpub.com
Project Specialist
Wes Schroeder — wschroeder@ehpub.com