MAY 2007 • VERTICAL MARKETS Peer to Peer: The Power of Networking / POV: Steps for Reseller Success / Digital Migration
ALSO
CASH FLOW
CLEANUP
Nurse your balance sheet
back to health
CUSTOMER
REFERENCES
How to court
them—and keep them
RULES OF
ENGAGEMENT
IN THE
SOHO SPACE
Cindy Colonna of
Team Technology grew her
IT business with a move
into verticals.
The benefits of building vertical expertise - Page 20
PLUS: Strategies for tapping into the professional services, healthcare, and retail markets